Privacy Policy

1. AN OVERVIEW OF DATA PROTECTION

GENERAL INFORMATION

The following information gives a straightforward overview of what happens to your data when you visit our website. Personal data refers to any information that can be used to identify you personally. For more detailed information on data protection, please refer to our privacy policy below this text.

DATA COLLECTION ON OUR WEBSITE

WHO IS RESPONSIBLE FOR DATA COLLECTION ON THIS WEBSITE?

The operator of this website processes data. The operator’s contact information is in the legal notice.

HOW DO WE COLLECTION YOUR DATA?

We collect your data in two main ways. First, data is gathered when you provide it to us, such as when you fill out a contact form. Second, our IT systems automatically collect data when you visit our website. This usually includes technical information like your internet browser, operating system, and the time you viewed the page. This automatic data collection begins as soon as you access our website.

WHAT WE USE YOUR DATA FOR?

Some data is collected to ensure the website operates error-free. Other data may be used to analyze user behavior.

WHAT RIGHTS FO YOU HAVE REGARDING YOUR DATA?

You have the right to receive information about the origin, recipient, and purpose of your stored personal data free of charge at any time. Additionally, you have the right to request the correction, blocking, or deletion of this data. If you have any further questions regarding data protection, you can contact us at the address provided in our legal notice. You also have the right to file a complaint with the appropriate supervisory authority.

ANALYSIS TOOLS AND TOOLS FROM THIRD-PARTY PROVIDERS

When you visit our website, your surfing behavior may be statistically evaluated. This is mainly done using cookies and so-called analysis programs. The analysis of your surfing behavior is usually anonymous; the surfing behavior cannot be traced back to you. You can object to this analysis or prevent it by not using certain tools. Detailed information on this can be found in the following privacy policy. You can object to this analysis. We will inform you about the objection options in this privacy policy.

2. GENERAL INFORMATION AND MANDATORY INFROMATION

DATA PROTECTION

The operators of this website take protecting your data very seriously. We treat your data confidentially and follow the statutory data protection regulations and this privacy policy.

When you use this website, various personal data is collected. Personal data is data with which you can be personally identified. This privacy policy explains what data we collect and what we use it for. It also explains how and for what purpose this is done.

Data transmission over the Internet (e.g., email communication) may be subject to security vulnerabilities. Complete protection of data against access by third parties is not possible.

NOTICE CONCERNING THE PARTY RESPONSIBLE FOR THIS WEBSITE

The party responsible for processing data on this website is:

PLAN B event company GmbH

Heinrich Albrecht, Managing Director

Mühlweg 1b

GER – 82054 Sauerlach

Tel. +49 (0) 8104 8880 226

Fax +49 (0) 8104 8880626

E-Mail albrecht@planb-event.com

The responsible party is the natural or legal person who decides, alone or jointly with others, on the purposes and means of processing personal data (names, email addresses, etc.).

REVOCATION OF YOUR CONSENT TO THE PROCESSING OF YOUR DATA

Specific data processing activities require your explicit consent. You can withdraw this consent anytime by sending us an informal email. Please note that the legality of any data processing conducted before your revocation will remain unaffected by your decision to withdraw consent.

RIGHT TO FILE COMPLAINTS WITH REGULATORY AUTHORITIES

In the event of a breach of data protection law, the data subject has the right to file a complaint with the appropriate supervisory authority. The relevant supervisory authority for data protection matters is the state data protection officer in the federal state where our company is located. You can find a list of data protection officers along with their contact details at the following link: https://www.bfdi.bund.de/EN/Home/home_node.html.

RIGHT TO DATA PORTABILITY

You have the right to have data that we process based on your consent or in fulfillment of a contract automatically delivered to yourself or a third party in a standard, machine-readable format. If you require the direct transfer of data to another responsible party, this will only be done to the extent technically feasible.

SSL OR TLS ENCRYPTION

This site uses SSL or TLS encryption for security reasons and for the protection of the transmission of confidential content, such as the inquiries you send to us as the site operator. You can recognize an encrypted connection in your browser’s address line when it changes from “http://” to “https://” and the lock icon is displayed in your browser’s address bar.

If SSL or TLS encryption is activated, the data you transfer to us cannot be read by third parties.

INFORMATION, BLOCKING, DELETION

As permitted by law, you have the right to be provided at any time with information free of charge about any of your stored data and its origin, the recipient, and the purpose for which it has been processed. You also have the right to have this data corrected, blocked, or deleted. You can contact us at any time using the address given in our legal notice if you have further questions on personal data.

OPPOSITION TO PROMOTIONAL EMAILS

We hereby expressly prohibit the use of contact data published in the context of website legal notice requirements regarding sending promotional and informational materials not expressly requested. The website operator reserves the right to take specific legal action if unsolicited advertising material, such as email spam, is received.

3. DATA COLLECTION ON OUR WEBSITE

COOKIES

Some of our web pages use cookies. Cookies do not harm your computer and do not contain any viruses. Cookies help make our website more user-friendly, efficient, and secure. Cookies are small text files stored on your computer and saved by your browser. Most of the cookies we use are so-called “session cookies.” They are automatically deleted after your visit. Other cookies remain in your device’s memory until you delete them. These cookies make it possible to recognize your browser when visiting the site. You can configure your browser to inform you about the use of cookies so that you can decide on a case-by-case basis whether to accept or reject a cookie. Alternatively, your browser can be configured to accept cookies under certain conditions automatically always to reject them, or to delete cookies when closing your browser automatically. Disabling cookies may limit the functionality of this website. Cookies necessary to allow electronic communications or provide certain functions you wish to use (such as the shopping cart) are stored according to Art. 6(1)(f) GDPR. The website operator has a legitimate interest in storing cookies to ensure an optimized service free of technical errors. If other cookies (such as those used to analyze your surfing behavior) are also stored, they will be treated separately in this privacy policy.

SERVER LOG FILES

The website provider automatically collects and stores information that your browser automatically transits to us in „server log files“. These are:

• Browser type and browser version
• Operating system used
• Referrer URL
• Host name of the accessing computer
• Time of the server request
• IP address

These data will not be combined with data from other sources.

The basis for data processing is Art. 6(1)(f) GDPR, which allows the processing of data to fulfill a contract or for measures preliminary to a contract.

CONTACT FORM

Should you send us questions via the contact form, we will collect the data entered on the form, including the contact details you provide, to answer your questions and any follow-up questions. We do not share this information without your permission.

We will, therefore, process any data you enter onto the contact form only with your consent per Art. 6(1) (a) GDPR. You may revoke your consent at any time. An informal email making this request is sufficient. The data processed before we receive your request may still be legally processed.

We will retain the data you provide on the contact form until you request its deletion, revoke your consent for its storage, or if the purpose for its storage no longer pertains (e.g., after fulfilling your request). Any mandatory statutory provisions, especially those regarding mandatory data retention periods, remain unaffected by this provision.

4. SOCIAL MEDIA

FACEBOOK PLUGINS (LIKE & SHARE-BUTTONS)

Our website uses so-called social plugins (“plugins”) of the social network Facebook, which is operated by Meta Platforms Ireland Ltd, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland (“Facebook”). You can recognize the plugins by the Facebook logo or the “Like” button on our site.

When you visit our pages, the plugin establishes a direct connection between your browser and the Facebook server. Facebook receives the information that you have visited our site with your IP address. If you click on the Facebook “Like button” while you are logged into your Facebook account, you can link the content of our pages to your Facebook profile. This allows Facebook to associate your visit to our pages with your user account. We want to point out that, as the provider of the pages, we do not know the content of the transmitted data or its use by Facebook. Further information can be found in Facebook’s privacy policy at: https://www.facebook.com/privacy/policy.

If logged in to Instagram or Facebook, Meta can link your interactions with our content directly to your user account. To avoid this, please log out of Instagram or Facebook before visiting our pages and delete the corresponding cookies in your browser.

INSTAGRAM (LIKE & SHARE-BUTTONS)

The functions of the social network Instagram are integrated into our website. These features are provided by Meta Platforms Ireland Ltd, located at 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland (“Instagram”). You can recognize Instagram plugins by the Instagram logo (e.g., the camera symbol) or by the embedded Instagram content (e.g., images, videos, and “Like” buttons).

When you visit our pages, the plugin establishes a direct connection between your browser and the Instagram server. As a result, Instagram receives information indicating that you have visited our site, along with your IP address. If you click on the Instagram “Like” button or share content while logged into your Instagram account, you can link our page content to your Instagram profile. This enables Instagram to associate your visit to our site with your user account. Please note that, as the provider of these pages, we do not have access to the content of the data transmitted or how Instagram uses it.

For more information, please refer to Instagram’s privacy policy at: https://privacycenter.instagram.com/policy.

If logged in to Instagram or Facebook, Meta can directly associate your interactions with our content to your user account. To prevent this from happening, please log out of Instagram or Facebook before visiting our pages and delete any relevant cookies.

5. ANALYTICS AND ADVERTISING

Matomo Analytics

We use Matomo Analytics — hosted on our own server for statistical purposes, as well as to improve our offer. Your data is collected anonymously, so that no conclusions can be drawn on individual persons. Users are also pseudonymized. Below you can opt-out by unchecking the checkbox.

GOOGLE ANALYTICS

This website utilizes the web analysis service Google Analytics, provided by Google Ireland Limited, located at Gordon House, Barrow Street, Dublin 4, Ireland (“Google”). Google Analytics employs “cookies,” which are text files stored on your computer to help analyze your website use.

We use Google Analytics with IP anonymization enabled (“anonymizeIP”). This means that your IP address is shortened within the EU/EEA before being transmitted to the USA, which helps protect your data.

The use of Google Analytics is based on your consent per Article 6(1), GDPR. You can revoke this consent at any time by adjusting the settings in our cookie banner or disabling cookies in your browser.

IP ANONYMIZATION

We have enabled the IP anonymization feature on this website, which means Google will shorten your IP address within member states of the European Union or in other countries that are part of the Agreement on the European Economic Area before it is sent to the USA. Only in exceptional cases will the full IP address be sent to a Google server in the USA and truncated there. Google will use this information on behalf of the website’s operator to evaluate your site use, compile reports on website activity, and provide other services related to website usage and internet behavior. The IP address transmitted by your browser as part of Google Analytics will not be combined with other Google data.

BROWSER PLUGIN

You can prevent these cookies from being stored by selecting the appropriate settings in your browser. However, doing so may mean you will not be able to enjoy the full functionality of this website. You can also prevent the data generated by cookies about your use of the website (incl. your IP address) from being passed to Google and the processing of these data by Google by downloading and installing the browser plugin available at the following link: https://tools.google.com/dlpage/gaoptout?hl=en.

OBJECTING TO THE COLLECTION OF DATA

You can prevent the collection of your data by Google Analytics by clicking on the following link. An opt-out cookie will be set to prevent your data from being collected on future visits to this site: Disable Google Analytics.

For more information about how Google Analytics handles user data, see Google’s privacy policy: https://support.google.com/analytics/answer/6004245?hl=en.

OUTSOURCED DATA PROCESSING

We have entered into an agreement with Google for the outsourcing of our data processing and fully implement the strict requirements of the German data protection authorities when using Google Analytics.

DEMOGRAPHIC DATA COLLECTION BY GOOGLE ANALYTICS

We have entered into an agreement with Google for the outsourcing of our data processing and fully implement the strict requirements of the German data protection authorities when using Google Analytics.

WORDPRESS STATS

This website uses the WordPress Stats tool to perform statistical analyses of visitor traffic. This service is provided by Automattic Inc., 60 29th Street # 343, San Francisco, CA 94110-4929, USA.

WordPress Stats uses cookies that are stored on your computer and allows an analysis of the use of the website. The information generated by the cookies about our website use is stored on USA servers. Your IP address will be anonymized after processing and before storage.

WordPress Stats cookies remain on your device until you delete them.

The storage of “WordPress Stats” cookies is based on Art. 6(1) (f) GDPR. The website operator has a legitimate interest in analyzing user behavior to optimize both its website and its advertising. You can configure your browser to inform you about the use of cookies so that you can decide on a case-by-case basis whether to accept or reject a cookie. Alternatively, your browser can be configured to automatically accept cookies under certain conditions or to always reject them, or to automatically delete cookies when closing your browser. The functionality of our services may be limited when cookies are disabled.

You can object to the collection and use of your data at any time with future effect by clicking on this link and setting an opt-out cookie in your browser: https://www.quantcast.com/opt-out/. If you delete the cookies on your computer, you will have to set the opt-out cookie again.

GOOGLE ADWORDS AND GOOGLE CONVERSION TRACKING

This website utilizes Google AdWords, an online advertising program offered by Google Ireland Limited, located at Gordon House, Barrow Street, Dublin 4, Ireland. As part of our use of Google AdWords, we implement conversion tracking. When you click on a Google ad, a cookie is created for conversion tracking purposes. Cookies are small text files that your web browser stores on your computer. These cookies remain valid for 30 days and do not identify users personally. If you visit specific pages of this website before the cookie expires, both Google and we can recognize that you clicked on the ad and were redirected to this page. Each Google AdWords customer receives a unique cookie.

Each Google AdWords customer is assigned a unique cookie that cannot be tracked through the websites of other AdWords customers. The information collected by this conversion cookie is used to generate conversion statistics for customers who have opted into conversion tracking. These customers are informed of the total number of users who clicked on their ad and were redirected to a page containing a conversion tracking tag. However, they do not receive any information that could personally identify individual users. If you prefer not to participate in this tracking, you can easily disable the Google conversion tracking cookie through your internet browser settings. By doing so, you will not be included in the conversion tracking statistics.

The storage of “conversion cookies” is based on Article 6(1) GDPR. The website operator has a legitimate interest in analyzing user behavior to optimize both its website and its advertising.

You can find more information about Google AdWords and Google conversion tracking in Google’s privacy policy: https://www.google.de/policies/privacy.

You can adjust your browser settings to be informed about the placement of cookies, allow cookies on a case-by-case basis, or reject cookies entirely. Additionally, you can enable automatic cookie deletion when you close your browser. Please note that if cookies are disabled, the functionality of this website may be limited.

GOOGLE RECAPTCHA

We utilize “Google reCAPTCHA” (hereinafter referred to as “reCAPTCHA”) on our websites. The provider of this service is Google Ireland Limited, located at Gordon House, Barrow Street, Dublin 4, Ireland (“Google”). The purpose of reCAPTCHA is to determine whether input on our websites (such as in a contact form) is being submitted by a human or by an automated program. To accomplish this, reCAPTCHA analyzes the behavior of website visitors based on various characteristics.

This analysis begins automatically as soon as a visitor enters our website. During the analysis, reCAPTCHA evaluates a range of information, including, but not limited to, the visitor’s IP address, the amount of time spent on the website, and the mouse movements made by the user. The data collected during this process is sent to Google. The analyses conducted by reCAPTCHA occur entirely in the background, and website visitors are not informed that such an analysis is taking place. Data processing is based on Article 6(1), GDPR. The website operator has a legitimate interest in protecting the site from abusive automated access and spam.

Additional information about Google reCAPTCHA and Google’s privacy policy can be found at the following links: https://policies.google.com/privacy?hl=en and https://www.google.com/recaptcha/intro/android.html.

GOOGLE WEB FONTS

To ensure consistent and visually appealing text presentation across devices, our website uses Google Web Fonts, a service provided by Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA). When you visit our website, your browser loads the required fonts into its cache to display text correctly. For this purpose, your browser may establish a connection to Google servers, during which your IP address and potentially other data are transmitted.

The integration of Google Web Fonts serves our legitimate interest in providing an optimized and visually appealing website, in accordance with Art. 6(1)(f) GDPR.

Google may process your IP address in the United States. Google complies with the EU-U.S. Data Privacy Framework (DPF), ensuring adequate protection for data transfers outside the EU.

For further details, please refer to Google’s privacy policy at: https://policies.google.com/privacy. You can prevent the use of Web Fonts by adjusting your browser settings, which may result in less optimal website display.

FACEBOOK PIXEL

Our website utilizes Facebook’s visitor action pixel, managed by Meta Platforms Ireland Ltd, located at 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland. This tool helps us measure conversions by tracking the behavior of visitors after they click on a Facebook ad and are directed to our website. It allows us to evaluate the effectiveness of Facebook ads for statistical analysis and market research, enabling us to optimize our future advertising efforts.

This enables tracking site visitors’ behavior after they click on a Facebook ad and are redirected to the provider’s website. This information helps evaluate the effectiveness of Facebook ads for statistical and market research purposes, allowing for the optimization of future advertising efforts.

The data we collect is anonymous to us as the operator of this website, meaning we cannot determine the identity of any users. However, Facebook stores and processes this data, allowing it to link the information to individual user profiles. Facebook may then use this data for its advertising purposes in line with the Facebook Data Usage Policy. As a result, Facebook can display advertisements on its platform and externally. Please note that as the site operator, we have no influence over how Facebook utilizes this data.

You can find further information on protecting your privacy in Meta’s data protection information: https://www.facebook.com/privacy/policy.

You can also deactivate the remarketing “Custom Audiences” function in the advertisement’s settings at https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen.

To do this, you must be logged in to Facebook or Instagram.

If you do not have a Facebook or Instagram account, you can deactivate usage-based advertising from Meta on the website of the European Interactive Digital Advertising Alliance website: http://www.youronlinechoices.com/de/praferenzmanagement/.

6. NEWSLETTER

NEWSLETTER DATA

Suppose you would like to receive the newsletter offered on our website. In that case, we require your email address along with information that allows us to verify that you are the owner of the provided email address and that you agree to receive the newsletter. All additional data is collected only if voluntarily provided. We use this information solely to send the requested newsletter and do not share it with third parties. The data you enter in the newsletter registration form is processed exclusively based on your consent (Art. 6(1)(a) GDPR). You can revoke your consent to store your data and email address, as well as use them to send the newsletter at any time. This can be done through the “Unsubscribe” link included in the newsletter. Please note that the legality of any data processing that has already occurred remains unaffected by your revocation. The data you provide for subscribing to the newsletter will be stored until you unsubscribe, after which it will be deleted. However, data stored for other purposes (e.g., email addresses for the member area) will remain unaffected.

BREVO

This website uses Brevo (formerly known as Newsletter2Go) to distribute newsletters. The provider is Brevo GmbH, located at Köpenicker Straße 126, 10179, Berlin, Germany.

Brevo is a service that facilitates the organization and analysis of newsletter distribution. The information you provide to subscribe to the newsletter is stored on Brevo’s servers within the European Union. If you prefer not to be analyzed by Brevo, you can unsubscribe from the newsletter.

A link to unsubscribe is included in every newsletter message. Alternatively, you can unsubscribe directly on our website.

DATA ANALYSIS BY BREVO

With the help of Brevo, we can analyze our newsletter campaigns effectively. For instance, we can track whether a newsletter message has been opened and which links have been clicked. This allows us to identify which links received the most clicks. We can also monitor whether specific predefined actions were taken after the recipient opened the newsletter or clicked on a link, measured by the conversion rate. For example, we can determine if a purchase was made after clicking on the newsletter.

Additionally, Brevo enables us to categorize newsletter recipients into different groups, which is known as “clustering.” Recipients can be grouped based on age, gender, or location. This helps us tailor our newsletters more effectively to each target audience. For more detailed information about Brevo’s features, please visit the following link: https://www.brevo.com/features/.

LEGAL BASIS

Data processing is based on your consent (Article 6(1)(a) GDPR). You can withdraw this consent at any time. However, this revocation does not affect the legality of any data processing operations that have already taken place.

STORAGE DURATION

The information you provide when subscribing to our newsletter will be stored until you choose to unsubscribe. Once you unsubscribe, we will delete your data from both our servers and Brevo’s servers. Please note that any data we store for other purposes, such as email addresses for the member area, will remain unaffected. For more detailed information, please refer to Brevo’s privacy policy at: https://www.brevo.com/de/legal/.

COMPLETION OF AN OUTSOURCES DATA PROCESSING CONTRACT

We have concluded a contract with Brevo in which we require Brevo to protect our customers’ data and not to pass it on to third parties. This contract can be viewed at the following link: https://www.brevo.com/de/legal/privacypolicy/.

7. PLUGINS AND TOOLS

YOUTUBE

Our website uses plugins from YouTube, which Google operates. The operator of the pages is YouTube LLC, 901 Cherry Ave., San Bruno, CA 94066, USA. If you visit one of our pages featuring a YouTube plugin, a connection to the YouTube servers is established. Here, the YouTube server will inform you about which of our pages you have visited.

If logged in to your YouTube account, YouTube allows you to associate your browsing behavior directly with your profile. You can prevent this by logging out of your YouTube account.

YouTube is used to help make our website appealing. According to Art. 6(1)(f) GDPR, this constitutes a justified interest. Further information about handling user data, can be found in the data protection declaration of YouTube under: https://policies.google.com/privacy?hl=en&gl=de.

8. THIRD-PARTY PROVIDERS AND PARTNERS

DATASPORT – PARTICIPANT REGISTRATION

The collection and processing of participant data is carried out by our third-party provider, Datasport Germany GmbH (Heisinger Straße 12, 87437 Kempten), who supports us with participant registration and management. All data is processed in compliance with the General Data Protection Regulation (GDPR), including the collection, storage, and processing of personal data such as names, contact details, and race results.

You can view Datasport’s privacy policy, which governs the processing and protection of your data, here: https://www.datasport.de/infos/datenschutzerklaerung.htm.

The processing of your data by Datasport is solely for event-related purposes and the creation of race results. Your data will not be shared with third parties unless required for event purposes or legally mandated.

MAPBOX – INTERACTIVE MAPS

We use Mapbox, a service provided by Mapbox Inc. (740 15th Street NW, Washington, DC 20005, USA), to display interactive maps on our website. The integration of Mapbox enables user-friendly and visually appealing presentation of geographic information.

When accessing a page that includes a Mapbox map, a connection to Mapbox servers is established. During this process, information such as your IP address, browser data, and usage statistics may be collected and transferred to the United States. This data processing is based on your consent in accordance with § 25 (1) TTDSG in conjunction with Art. 6(1)(a) GDPR, which you provided when using our website. You can withdraw your consent at any time with future effect.

Mapbox is certified under the Trans-Atlantic Data Privacy Framework (TADPF) and is committed to complying with European data protection standards.

For more information on how Mapbox processes data and your rights to protect your privacy, please refer to Mapbox’s privacy policy: https://www.mapbox.com/legal/privacy.

ITRA (INTERNATIONAL TRAIL RUNNING ASSOCIATION) – DATA SHARING

As part of our trail running competition, we transmit certain personal data of participants to the International Trail Running Association (ITRA) to facilitate the evaluation and allocation of ITRA points as well as inclusion in the official ranking. The ITRA is the data controller for this processing. Its privacy policy is available at: https://itra.run/Info/PrivacyPolicy.

The data transfer is carried out solely for the following purposes:

• Allocation of ITRA points for completed courses,
• Creation of participant rankings,
• Maintenance of individual runner profiles with the ITRA.

The following personal data may be processed:

• Name,
• Date of birth,
• Gender,
• Nationality,
• Performance results (e.g., times and placements).

The transfer of your data is based on your consent in accordance with Art. 6(1)(a) GDPR, which you provided when registering for our competition. Consent is voluntary and can be withdrawn at any time with future effect. Withdrawal does not affect the legality of the processing carried out prior to the withdrawal.

The ITRA is based in Switzerland. Switzerland is recognized by the European Commission as a country with an adequate level of data protection in accordance with Art. 45 GDPR. Therefore, the protection of your personal data is ensured.

You have the right to request information about the data we have transmitted to the ITRA at any time. You may also withdraw your consent or request the deletion of your data from the ITRA. Please note that the ITRA is solely responsible for processing the data it receives. For data protection inquiries related to the ITRA, please contact them directly: https://itra.run.

SHOPIFY – ONLINESHOP

Our online store is powered by the Shopify platform provided by Shopify Inc. (151 O’Connor Street, Ottawa, Ontario K2P 2L8, Canada). Shopify offers the technical infrastructure that allows us to present our products through the online store and to handle payment processing. Additionally, Shopify processes the personal data of users.

When you use our online store, Shopify collects the following personal data:

• Order and Usage Data: This includes your name, address, email address, telephone number, and order history.
• Payment Data: This consists of information about payment methods and transactions, such as credit card details or PayPal information.
• Technical Data: This includes your IP address, browser information, and details about how you interact with our website, such as the pages you visit and your activities.

Shopify collects and processes this data for several key purposes:

• To provide and manage the online store
• To handle orders and process payments
• To enhance the user experience on the website, including improvements to functionality and services
• To conduct analyses and implement marketing

Shopify may collaborate with external payment service providers and partners to process payments and orders. In this case, the necessary data (e.g., payment information) will be shared with these service providers.

PAYPAL

For payment processing via PayPal, we use the payment service provider PayPal (Europe S.à r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg). Further information on data processing by PayPal can be found in their privacy policy: https://www.paypal.com/us/legalhub/paypal/privacy-full.

DHL

We use the service provider DHL (Deutsche Post AG, Charles-de-Gaulle-Straße 20, 53113 Bonn, Germany) to ship your orders. Further information on data processing by DHL can be found in their privacy policy: https://www.dhl.com/content/dam/dhl/local/pe/core/documents/pdf/pe-privacy-notice-global-dhl-group.pdf.

UPS

We use the service provider UPS (United Parcel Service, 55 Glenlake Parkway, Atlanta, GA 30328, USA) to ship your orders. Further information on data processing by UPS can be found in their privacy policy: https://www.ups.com/us/en/support/shipping-support/legal-terms-conditions/privacy-notice.page.

We use cookies to enhance the ordering process and improve the user experience in our online store. These cookies store information about your shopping cart, preferred payment methods, and browser session, ensuring a smooth and efficient ordering experience. Additionally, we utilize tools like Google Analytics to analyze user behavior on our website, which helps us continuously optimize our store. You can find more information about the cookies we use in our cookie policy.

As Shopify is based in Canada, data processing may also take place outside the European Union (EU) and the European Economic Area (EEA). However, Shopify has taken appropriate safeguards to ensure an adequate level of data protection in accordance with applicable data protection regulations (in particular the GDPR).

For detailed information on the processing of your personal data by Shopify and the protection of your data, please refer to Shopify’s privacy policy: https://www.shopify.com/uk/legal/privacy.